Everything You Need to Know About Snapchat Geofilters (And How to Build Your Own)

By Ash Read

Source: BufferSocial

Did you know you can now create your own Snapchat Geofilters?

It’s only been a few months since Snapchat debuted this feature, and there are already some amazing results flowing in for businesses and brands of all sizes (we’ll share a few quick case studies in this post).

Right now, Snapchat On-Demand Geofilters can offer an enormous competitive advantage because 1) not a lot of brands are using them and 2) Snapchat users love to share filters – even branded ones!

In this post, I’d like to give you everything you need to know about Snapchat On-Demand Geofilters as well as share a step-by-step guide on how to create your own.

Ready? Let’s go!

In this article, we’ll do three things:

  1. Introduce you to Snapchat On-Demand Geofilters and share some examples;
  2. Guide you through how to create a Geofilter and provide some templates so you can get started right away;
  3. Share a quick case study of a campaign that generated over 90,000 impressions for just $30!

Let’s begin with a quick summary of Snapchat On-Demand Geofilters and some real-world examples…


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