Web + Digital

Strategy

Responsive web development ensures websites adapt to various devices for the best user experience. Paid social and Google Ads target audiences for traffic and conversions. Landing page design and development captures attention and drives actions like phone calls or sign-ups. User interface design enhances usability and accessibility. Microsite design and development creates specialized multi-page sites for campaigns. SEO strategy boosts website visibility in search results for organic traffic growth.

On average
Companies spend
10%-14% of their total yearly revenue on marketing This should include your site maintenance

Responsive Web Development

A website is the hub of your digital marketing strategy. Having a site boosts your credibility, increases your visibility, improves lead generation, while allowing your audience to gather the information they’re looking for.

SEO Strategy

SEO, or Search Engine Optimization, involves optimizing various aspects of a website, including content, keywords, links, and technical elements, to attract organic traffic from search engines. The goal of SEO is to increase website visibility, drive targeted traffic, and ultimately enhance the website’s performance and conversions.

Out of the total
search engine clicks
on desktop devices,
45.1% came from
organic clicks.
When correctly optimized, PPC advertising returns $2 for every $1 spent —a 200% ROI— on average.

Paid social and Google Ads are robust digital advertising platforms that target specific audiences across social media and search engine platforms. They allow advertisers to tailor ads based on demographics, interests, behaviors, and search intent. Paid ad placement boosts visibility, drives traffic, and fosters lead generation, contributing to business growth and digital success.

User Interface Design

UI design creates intuitive and visually engaging digital interfaces, emphasizing usability and accessibility. Design elements like layouts, navigation menus, and buttons are crafted to enhance user experience and engagement. UI designers ensure consistency across platforms and devices to guide users seamlessly. By incorporating user behavior and feedback, UI design aims to optimize interactions and satisfaction.

A well-designed website uses elements to lead audiences directly to what they need without distractions.
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Microsite Design + Dev

A microsite provides a singular focus on promoting a specific campaign, product, or service. Unlike a full website, which may cover a wide range of topics and offerings, a microsite is laser-focused and designed to deliver a targeted message to a particular audience segment.

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Landing Page Design + Dev

Landing pages are focused entry points for visitors to learn about a company’s offerings and take specific actions like signing up for more info. They promote campaigns, events, and brand identity while facilitating conversions and engagement.

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1 or more pages

Can be hosted within or independent of main site

For a specific campaign

Smaller than a traditional site

Often, but not always temporary

Single page

Hosted on your site’s main domain