By Usman Raza Source: Business 2 Community Are you down with PPC and unsure of where or how search engine optimization fits into the digital marketing mix? Better yet, do you need to add both pay-per-click and SEO to your overall marketing plan? Looking at the two, it’s understandable why it might seem confusing. In […]

By Nick Hardwick Source: Trendin Tech In the past, SEO was considered optional, or at the very least, more important for newer businesses without substantial referral business. Over the past five years that has changed; small business owners know they need SEO. The thought of not being on page one of Google’s search results keeps […]

By Janeene High Source: Tap Into “The best place to hide a dead body is on page 2 of the Google search results” That quote was published on inbound.org years ago and while it has been floating around the internet since it is still as relevant now as it was then. Nothing emphasizes the importance of Search […]

By: Ted Vrountas Source: Marketo   When it comes to converting prospects to customers, a marketer’s most valuable asset is a targeted landing page. Research has shown that businesses with 40 or more landing pages generate 12 times more leads than those with 1 to 5. But just building more landing pages doesn’t guarantee more […]

By: Forbes Communicating Council Source: Forbes   Marketing is always changing, especially in today’s society of social media, automated ad tech and audience analytics. Brands need to keep up the changes and trends to successfully reach their audiences, especially when customers have become more skeptical of advertising.   Members of Forbes Communications Council deal with marketing every […]

If you want to populate on the first page of Google organically and improve your SEO, patience is what differentiates the pretenders from the contenders.

If you’re relatively new to the world of search marketing, you may have heard the term “SEO content” being thrown around in marketing meetings.

SEO is important to any business that operates online, and many don’t realize it needs to be built into the web design process not added in later.

7 Insider Tips to Get More Traffic From Search Engines By Irina Weber Source: JeffBullas   Let’s face it – generating traffic from search engines is hard work. It is much easier to buy traffic. But we all know that organic traffic converts better so this is usually the primary goal for online marketers. So […]

How To Improve Your Blog’s SEO By Keeping Visitors Longer By Jawad Khan Source: Business 2 Community   The average time readers spend on your blog is one of the best indicators of the usefulness of your content. The longer people stay on your site, reading your content and exploring blog archives, the higher your […]