By Marc Schenker Source: Hootsuite Why use social media to grow your business? It’s where your customers are. There are nearly 2.5 billion social media users across the globe. And more than 50 percent of small business owners in the U.S. rely on social as their primary digital-marketing technique because of it’s effectiveness for finding […]
By Kermit Pattison Source: The New York Times Your customers are talking about you — and the whole world is listening. Local review sites are reshaping the world of small business by becoming the new Yellow Pages, one-stop platforms where customers can find a business — and also see independent critiques of its performance. How do […]
By Samantha Storms Are you a first-time business owner? Are you thinking about how to go about creating your very first website? The process may seem intimidating, but with a bit of practice and patience, your website will serve as the foundation for all client communication and business. If you’re just starting out, it can […]