We firmly believe in making sure that our clients, and perspective clients know not only our secrets, but industry standards and practices (both good and bad). Without further ado, we will now give you 5 Musts Before Launching Your Social Media Marketing Campaign. 5 Musts Before Launching Your Social Media Marketing Campaign By Jayson Demers Entrepreneur: […]

How to Create Instagram Stories By Kristi Hines Source: Social Media Examiner   Want to learn how to publish Instagram Stories? Wondering how engagement works for Instagram Stories? Instagram Stories allow you to record live video or take photos with your smartphone and add them to a story that lasts for only 24 hours. In […]

What do Content Marketers Need to Know About SEO? By Graham Charlton Search Engine Watch The way that search marketing has evolved over the last few years has brought content marketing and SEO ever closer together.  Content creation and SEO used to be very separate disciplines in the past, but now it’s hard to see how […]

If You Aren’t Thinking Mobile First, You’re Doing It Wrong By Alex Iskold Entrepreneur:Mobile Apps   It is mind blowing to me how many startups and big companies get mobile totally wrong. Take a look at this tweet from Benedict Evans: This is mobile commerce — currently the worst experience on mobile, but it is still growing […]

From golden rules like setting proper social media goals to truly understanding consumer behavior and implementing that into your marketing strategy.

How to Get Started on the Most Popular Social Media Networks By Jilly Badanes Social Media Examiner   Are you starting a new social media presence? Do you know what to share on each platform? In this article, you’ll discover tips to guide your posting on six social media networks.   #1: Start a Conversation […]

Putting Online Video Advertising In Context SocialTimes: Advertising/Marketing   By 2018, eMarketer projects that cord-cutters and “cord-nevers” will represent around 20 percent of the U.S. population, while more than 53 percent of all television viewers will also access programming online. Digital video viewers, more broadly defined as those consuming any form of online video content, will […]

Web Content Checklist: 21 Ways to Publish Better Content By: Andy Crestodina American Marketing Association: The Orbiter Here’s a list of 21 things you should add to your next post. A simple set of specific things makes the difference between good and great content. Having that list of specific things in front of you will […]

  Career Advice from 12 Top Minds in Marketing By: Michelle Markelz American Marketing Association: Marketing News Everyone is touting career advice these days, from bloggers to authors to social media pundits. But for those of us who’ve worked hard to find success, true nuggets of career wisdom are more than just inspirational platitudes—they’re career-defining mantras. […]