Twitter Shares Planning Guide for Your 2021 Tweet Strategy By Andrew Hutchinson Source: Social Media Today Two key elements of an effective social media marketing strategy are planning and consistency. It takes planning to ensure that you’re communicating with your target audience, that you’re utilizing the latest best practices, and that you’re tapping into key […]

With the sites monitoring of trending keywords and sensitivity to user preferences, companies’ marketing techniques have the chance to get the word out.

The tweets of Pau Gasol, an N.B.A. center, used to ricochet between the email inboxes of Alan Yang, a co-creator of “Master of None,” and Chelsea Peretti.

How to Use Twitter Polls to Engage Your Audience: 13 Examples From Real Brands By Bethany Cartwright Source: Hubspot   It’s been a year since Twitter polls became an option for users to engage, entertain, and survey their social media audience. And just recently we’ve found ourselves asking, “Are there any brands out there that […]

6 Science-Backed Strategies to Get More Followers on Twitter, Facebook, Instagram, and More By Kevan Lee Source: BufferSocial 10 tried-and-true bits of advice on follower growth Before we get into the research-backed methods for growing your followers, I wanted to start off with a quick outline of some best practices for follower growth. You’re likely […]

3 Ways to Use Context From Twitter Profiles By Kimberlee Morrisson Social Times:Trends:Twitter   Demographic data is an essential element in social media strategy. After identifying a core audience, marketers can select a platform and start tailoring their campaigns. The problem is that demographic targeting is often too broad and not the most effective way to […]

The Lego Model: How to Build Your Social Brand SocialTimes: Twitter, Web Video   It seems to me that there is one universal truth in this world: Everyone loves, has loved or is nostalgic for Lego. From the incredible success of The Lego Movie, to the product enjoying decades of success, not to mention the […]

How to Get Started on the Most Popular Social Media Networks By Jilly Badanes Social Media Examiner   Are you starting a new social media presence? Do you know what to share on each platform? In this article, you’ll discover tips to guide your posting on six social media networks.   #1: Start a Conversation […]