The Extra Mile

Mar 20 2019

Source: Entrepreneur Here’s a new one to file under “Things You Never Knew You Needed”: a link shortener. Link shorteners are exactly what they sound like: tools that take a too-long URL and condense it into a new, briefer one. According to the project management platform CoSchedule, link shorteners were introduced initially because email systems…

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Mar 13 2019

By Roman Daneghyan Source: Martech Advisor Video marketing has been an ongoing trend for a while now, and it isn’t going away anytime soon. More and more brands are leveraging video content to grow their businesses and increase online reach, and it works. According to some reports, branded video content viewership has gone up by 258%…

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Mar 11 2019

By Janeene High Source: Tap Into “The best place to hide a dead body is on page 2 of the Google search results” That quote was published on inbound.org years ago and while it has been floating around the internet since it is still as relevant now as it was then. Nothing emphasizes the importance of Search…

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Mar 06 2019

Source: Digital Agency Network Email marketers have a variety of tasks on their platter. From building email lists to crafting and scheduling newsletters to measuring the results, there never seems to be enough time in the day for the ambitious email marketing specialist. But as they say, it’s smart-work that wins over hard work when…

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Mar 03 2019

Source: Digital Agency Network Every marketer is plagued with countless and sometimes contradictory methods to write a marketing plan. But at least we all agree on one thing, a failure to plan is a plan to fail. When it comes time to plan we all hop into research mode, look at what we did before…

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Feb 26 2019

By Roma Kapadiya Source: Martech Advisor Are you tapping the business potential that social media channels have? Roma Kapadiya, Web Researcher and SEO Consultant talks in depth about the use of social media and how can it affect your business. Social Media applications are the highest used web and mobile applications across the globe. People…

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Feb 21 2019

By Robert Brill Source: Forbes Digital advertising is one of the most powerful and most popular methods of reaching consumers and driving business results. Digital ads allow advertisers an incredible amount of control over messaging and creative rotation. And the digital world permits tremendous flexibility in market segmentation, ad frequency and overall campaign scale. To…

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Feb 11 2019

By Karina Tama Source: Forbes At the start of each new year, I like to take stock of my digital marketing business and reflect on the strategies that worked okay, those that didn’t work at all and those that worked incredibly well. Doing a quick review of the prior year’s strategies helps me to narrow…

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Jan 29 2019

By T.J. Welsh Source: Forbes As brands strive to remain competitive, efficiency and customer experience are top priorities in marketing today. With so many tools on the market, marketers know they have to stay on top of things or risk being left behind. As 2019 rapidly approaches, you’re likely sitting down to plan out your…

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Jan 23 2019

By Nicole Martin Source: Forbes Digital marketing is on the rise across the world with advancements in data, technology, AI and analytics and with that comes new opportunities in different cities, besides just the obvious hubs like New York, L.A and San Francisco. Based on research from a recent report from Mondo and salary comparisons…

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Here’s Why You Should Be Using a Link Shortener For Your Business

Source: Entrepreneur Here’s a new one to file under “Things You Never Knew You Needed”: a link shortener. Link shorteners are exactly what they sound like: tools that take a too-long URL and condense it into a new, briefer one. According to the project management platform CoSchedule, link shorteners were introduced initially because email systems...

READ MORE .